SEO

SEO Vs. SEM

SEO Vs. SEM: A Quick Clarification To The Confusion

As a digital marketer, you might have heard of Search Engine Optimization and Search Engine Marketing. And, you might have been confused between the two often. So, are they the same, or is there any difference? Don’t worry; we’ll clear all of your doubts in this blog. What Is Search Marketing? Before understanding the differences …

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Sales Funnel Templates

Sales Funnel Template | Build Effective Sales Pipeline

Many businesses want to invest in a lead generation marketing strategy, but they don’t know how to get started. The biggest mistake that most companies make is to create a role for the marketing team that is not clearly defined. On that note, a sales funnel template can make all the difference in how you …

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marketing tactics

10 Marketing Tactics That You Must Have Never Heard Before

It needs a lot of effort to grow a business. First of all, you’ll need a decent idea, a solid product or service that will provide value to your consumers, and, most importantly, some top-notch marketing tactics to take your business to the next level. What Are Marketing Tactics? Marketing tactics are strategic methods or …

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SaaS Marketing

SaaS Marketing: What Is It & How It Is Different?

Undoubtedly, marketing is hard – no matter online or offline. But do you know, marketing has no physical behaviour? And it is what that swiftly changes? SaaS marketing is a technique that encourages users to take subscription-based SaaS products. It is also known as Software as a Service, in which businesses sell their products in …

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CRO Marketing

CRO Marketing: Everything About It From Scratch!

With the introduction of new tools and technologies, it has become easier to get traffic on the website through social media, SEO, and paid marketing. But, it will not guarantee that visitors will turn into potential leads. With this in mind, you must focus on CRO marketing. CRO marketing helps companies to gain momentum for the …

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marketing platforms

Best Marketing Platforms For Any Business To Start

So you have decided to start your business in 2021 but don’t know which marketing platforms to use for the sustained growth of your business. Don’t worry – you’re not alone. Research says that more than 30% of businesses evaluate their content creation workflow as fair or poor because they are not leveraging the right …

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Inbound Marketing

What Is Inbound Marketing? How To Do It? Let’s Discuss!

Every business needs to take on some marketing tactics for reaching new heights. But most of the marketing tactics are very expensive. So, small companies and startups often fail to take them on. And here’s where the Inbound marketing approach comes into play. What Is Inbound Marketing? Inbound marketing includes creating your brand awareness by …

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