Digital Marketing

Marketer strategy

Marketing Strategist: All Aspects You Should Know

If you’re running a business, you must have a marketing strategist on your team. Marketing strategy is necessary for sustainable growth – without it, your company will eventually stagnate and die. Eventually, a marketing strategist can help with all aspects of promotional activities, from branding and website design to email marketing and social media campaigns. …

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Geofencing Marketing is a type of Digital Marketing

Geofencing Marketing: Everything You Should Know

Have you ever dreamt of being able to turn on your TV to see a commercial for your business? Or walking down the street and seeing a poster or banner with your company’s logo? The Answer is Geofencing marketing. Geofencing marketing can make that happen. With this powerful tool, businesses can target specific geographic areas …

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growth marketing

6 Growth Marketing Strategies That Every Startup Should Implement

As a startup company, it’s normal to feel overwhelmed with the amount of work you must do to be noticed by investors and customers. And your growth marketing strategy plays a huge role in your success. Unfortunately, most startups often find themselves ignoring it. So despite providing promising products and services, they see little income …

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B2B Marketing

Top B2B Marketing Strategies For SaaS Businesses

The software industry has grown tremendously in recent years, with SaaS accounting for over one-fifth of this growth. As a result, it’s not surprising that more and more businesses want to enter the market. However, not many businesses find it simple to build and retain a strong market position. Here we discuss how B2B marketing …

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Marketing Process steps

5 Steps Of Marketing Process & How It Works

In a dynamic business environment, the marketing process is essential for every activity. It is so incredible that it helps to gain success in a short period. Several steps help companies to achieve their goals as marketing processes. It has several benefits, but you need to use it correctly. Marketing is the elevation of brands …

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Marketing Metrics Guide

Marketing Metrics Guide With Uses & Examples

Today’s competitive business landscape is all about content marketing. Measurable results and accountability have become the cornerstones of marketing success. Few marketers, on the other hand, are aware of the wide range of indicators that may be used to assess marketing strategies and dynamics. Even fewer people are aware of the advantages, disadvantages, and intricacies …

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B2B Marketing Strategies

Top B2B Marketing Strategies That Always Work

In this digital era, competition in the B2B industry is at its peak. Hence, taking on some marketing strategies always becomes essential for digital marketers in such a competitive scenario. B2B marketing is about creating and sustaining a healthy business-to-business customer relationship for businesses through sales activities. It ultimately helps create and deliver value and …

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